platform-specific reports

GAMERS RELY ON WORD OF MOUTH AND HANDS-ON PLAY

PPNSteve's picture

The NPD Group published a report today showing that game buyers in the United States get their game info from word of mouth, playing friend's games, Magazine and online ads. But somewhat more interesting is the platform crossover makeup of those surveyed.

PORT WASHINGTON, NEW YORK, September 14, 2009 - According to Gaming Device Profiles, a series of new platform-specific reports from leading market research company, The NPD Group, 41 percent of all gamers report that they rely on word of mouth to obtain information on video games.


Submitted by PPNSteve on Tue, 09/15/2009 - 06:07. categories [ ]